Shoppers moving through a brightly lit retail floor

Deploy Routecore Trade Marketing

Regional store activations planned in Bangna and executed wherever your trade lives—province by province.

Primary programme

Regional store activations that hold together on the floor

One spine for brand standards. Local appendices for staffing, language, and retailer reality. Built for Thai multi-province rollouts—not generic campaign decks.

Retail store interior prepared for a brand activation

Regional Store Activations

We design and run store activations that feel local without losing brand consistency. Teams coordinate creative, staffing, merchandising, and measurement across Bangkok, Eastern Seaboard, and upcountry trade zones so every location opens with the same standards.

From THB 85,000 per wave · 2–6 weeks per region

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Related offers

What brands book alongside a wave

Sampling, promo mechanics, visual resets, and field coaching that plug into the same regional calendar.

Customer sampling products at a retail counter

In-Store Sampling Programs

Guided tasting and trial programs that convert foot traffic into measurable sell-through.

From THB 28,000 per weekend

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Shopping aisle with promotional retail displays

Trade Promotion Design

Mechanic design for multi-buy, gift-with-purchase, and seasonal trade deals that retailers can execute cleanly.

From THB 45,000 per campaign

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Visual merchandising display in a clothing boutique

Visual Merchandising Waves

Window, gondola, and end-cap resets timed to regional launches and seasonal peaks.

From THB 18,000 per store cluster

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“Their Chiang Mai and Khon Kaen crews ran the same tasting mechanic with different footfall patterns—and HQ finally got comparable numbers.”
— Trade marketing lead, national FMCG brand (Thailand)

How we work

Evidence from the aisle, not from a slide

Supervisors send daily pulse notes. Install photos are dated. Retailer comments sit next to trial counts so the next province starts wiser than the last.

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